The title is misleading. Cory Doctorow’s full observation is, “Information doesn’t want to be free. People want to be free.” Though the book is sold as a guide for creative types to make a living off their work in the digital age, Doctorow’s real purpose is political. That’s not meant as a criticism. It’s a rich book with a lot of useful insight into the rapidly changing way we create and consume media. But calling it a “how-to” book is selling it short.
The gist of it is that we are at a crossroads in history. We can either embrace the possibilities of new media or let powerful existing interests dictate them for us. The pessimistic view is that you’ll be at the mercy of Amazon and Apple, buying products and thinking you own them only to have them deleted from your hardware because you didn’t read the fine print. Or, worse, get fined or thrown in prison by bringing the wrath of Disney down on you.
On the other hand, Doctorow argues that creators could instead trust their audiences and fight for relaxed copyright laws. It’s kind of a utopian view, but not necessarily wrong. Now that instantaneous copying and dissemination is a fact of life, we are faced with the choice of creators (actually, the distributors) having absolute control over their work, which is technically impossible without destroying personal privacy, or just trusting people to be honest.
Doctorow isn’t saying everyone needs to be honest, just enough people. And this happens all the time without anyone realizing it.
Growing up I developed an enduring hatred of NPR’s membership drive season. My parents, since before I was born, have been dedicated listeners and the radios in their kitchen and car have always been set to NPR. I’ve inherited the addiction. About a year ago, I realized that I finally had a disposable income and could do things like financially support the news, art, and institutions I’d been freeloading on for 27 years. And it feels good. I don’t get anything extra out of most of my monthly donations, but it does give me gratification to know that I’m giving back to mainstays of my intellectual and personal life. And, as any development professional will tell you, arts and culture nonprofits can’t exist without contributing audiences.
Point being, this model already exists and it works. People want to support the content creators they like, preferably without going through five middlemen.
Anyway, I agree with all that Doctorow writes, to a point. He’s Cory Doctorow — of course if he publishes a book and puts it up for a free on the internet with a “donate” button he’ll earn bank. He is talented and has worked hard to develop an audience over the years and so his generous terms don’t really prove anything.
On the other hand, he is talented and has worked hard to develop an audience over the years. That really isn’t any different than the traditional way of becoming an artist, except that instead of going to a publisher or label, you go right to the audience instead.
So, I look at myself and wonder, “Could I follow his advice and become a successful, professional writer?” Maybe. But I write professionally already, churning out grants and copy for an organization I like, so I don’t feel compelled to make a lifestyle change. But I am optimistic and I think Doctorow has a good point. I do know artists who make a living (not a glamorous one, but neither is mine) off of their work because there are enough people out there who like their work enough to support them.
That was a review, I guess. Read it and come up with your own opinions.